Is your business perfect?

For the longest time, I thought that you either had to have a perfect, well oiled, successful business or you had to fake it. This is a tough image to sustain. Only put the best pictures on the website (guilty). Psychoanalyze any piece of content you put out on a blog, comment or post anywhere online. Craft emails with precision. Don't admit weakness. And the list goes on and on.

A friend once told me that everyone is cracked and wears a mask to cover up. Some people wear it better than others, but we all wear a mask. It seems applicable to business as well. It is refreshing to see others admit mistakes and learn from them more so than trying to keep up with the perceived images of some companies. 

The reality is that we all make mistakes but the good news is that hindsight really is 20/20. Mistakes and failures are usually the clearest opportunity to see where we went wrong and teach us not to do ___ again. In fact, if you really think about it, most advice in podcasts, books and YouTube videos is usually the result of someone learning a lesson the hard way or narrowly escaping failure. Seems like we can learn a lot more if we are genuine and look for ways to learn from our mistakes instead of always trying to give the best outward impression.

So as we move forward as a company, our goal is to learn from the past mistakes we have made and hopefully as we share some of those mistakes in the future, you can take away something helpful as well.